Position Details
Application Deadline

Digital Communications Specialist

If you love arts, culture, and community – and know how to translate that passion into powerful digital storytelling – we want to hear from you. We are seeking a full-time Digital Communications Specialist to help amplify our voice, elevate our brand, and engage audiences through thoughtful content and creative campaigns.

If you thrive at the intersection of creativity and strategy, and enjoy bringing performances, programs, and community initiatives to life, this could be the role for you.

ABOUT US
The Royal Winnipeg Ballet enriches the human experience by teaching, creating, and performing outstanding dance. Located in the heart of downtown Winnipeg, the RWB plays an integral role in the city’s vibrant arts community. Founded in 1939, the RWB holds the double distinction of being Canada’s premiere ballet company and the longest continuously operating ballet company in North America. In 1953, the Company received its royal title, the first granted under the reign of Queen Elizabeth II.

The RWB is a leader, renowned for classical ballet and for pushing the boundaries of dance, including through the prestigious RWB School and its Professional and Recreational divisions. A fully integrated company and school, the RWB builds on strengths, challenges conventions, inspires artists, moves audiences, and builds connections locally and globally that unite us all through the universal language of dance.

THE ROLE
The Digital Communications Specialist creates compelling content across digital and print platforms, through social media, the website, and email campaigns. This role manages content development, digital campaigns, multimedia production, and analytics, and contributes to special events, tours, and community engagement initiatives. The Digital Communications Specialist plays a key part in promoting performances, programs, and initiatives, while supporting brand consistency and audience growth.

KEY DUTIES
DIGITAL STRATEGY, CONTENT, CAMPAIGNS

  • Plan and facilitate monthly social media and email campaign meetings
  • Monitor, analyze, and report on social media and campaign performance to inform strategy and improve results.
  • Create, source, schedule, and maintain social media content in alignment with brand strategy.
  • Serve as the primary contact for RWB social media channels, including content planning, writing, scheduling, publishing, and moderation.
  • Organize and contribute to annual campaign planning meetings.
  • Write and manage digital and traditional advertising content across multiple platforms.
  • Work closely with Marketing team to coordinate multimedia advertising placements and ad development.

 

MULTIMEDIA AND DIGITAL PRODUCTION

  • Assist with the coordination of photo and video shoots from concept to completion, including permissions, estimates, contracts, and schedules.
  • Work closely with the Marketing Team to oversee the photo and video approval process and maintain the RWB photo directory.
  • Assist with photography, video production, and media or promotional requests as needed.
  • Collaborate with the Creative Strategist to create engaging social media graphics, headers, and promotional videos.
  • Assist with website content maintenance, including images, biographies, synopses, program notes, and event information.
  • Maintain and coordinate digital listings and content on external websites.

COMMUNICATIONS, EVENTS, TEAM SUPPORT

  • Support marketing needs related to fundraising, communications, special events, and public relations.
  • Work closely with the Marketing team to plan and coordinate influencer events and assist with media calls, publicity activities, and events for performances and touring engagements.
  • Act as a liaison with touring venues on digital content and community engagement initiatives.
  • Participate in Front of House staffing for performances and events as required.

WORK SETTING
This role works primarily in an office environment using standard office and digital production equipment. Occasional hours during evenings and weekends to support performances, events, and meetings. The position requires flexibility, strong communication skills, and the ability to manage shifting priorities in a fast-paced environment.

WHAT YOU BRING

  • Post-secondary education in Creative Communications, Video Production, Multimedia or Graphic Design, or a related field; an equivalent combination of education and experience may be considered.
  • Minimum 1 year of experience in communications, digital media, and/or video production.
  • Minimum 1 year of related experience in an arts, cultural, or agency environment.
  • Familiarity with major social media platforms and best practices for business use.
  • Strong organizational, analytical, and time management skills.
  • Excellent written, verbal, and interpersonal communication skills.
  • Strong attention to detail, with a focus on accuracy, consistency, and high-quality outputs.
  • High level of computer literacy and digital fluency.

WHAT’S IN IT FOR YOU

  • Employer-paid health & dental benefits.
  • Matching RRSP program.
  • Subsidized bus pass.
  • Complimentary tickets to RWB performances.
  • Goodlife Fitness Membership discount.
  • Employee Assistance Program.

HOW TO APPLY
Ready to join our team? Tell us about yourself! Submit your cover letter and resume directly to Quinn Cove, Marketing & Community Engagement Manager, at qcove@rwb.org. While we’d like to connect with each applicant, only those selected for an interview will be contacted. To view a full job description, visit www.rwb.org/about/careers/.

The Royal Winnipeg Ballet is committed to an inclusive and diverse environment that values, respects and supports all individuals. We aim to have a workforce representative of the diversity within our community, and welcome and encourage applicants from various backgrounds including women, Indigenous people, racialized people, disabled people, people of all sexual and gender identities and others who may contribute to further diversification endeavors.

The Royal Winnipeg Ballet is committed to providing accessible employment while ensuring our recruitment process is barrier free. Accommodations are available upon request for candidates participating in all aspects of the assessment and selection process. Requests for accommodation can be sent to peopleservices@rwb.org.

Closing Date: February 6, 2026

As part of the Royal Winnipeg Ballet hiring process, successful candidates will be required to submit a satisfactory Criminal Background Check and Child Abuse Registry Check.

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