Coordinator, Marketing, Communications, and Engagement (14-month contract)

Position Summary

Reporting to the Director, Marketing, Communications & Development the Coordinator, Marketing, Communications & Engagement is responsible for executing communication, marketing, and social media strategies for all Folklorama programs including but not limited to the Folklorama Festival, Ethno-Cultural Arts programs, #CelebrateEverything, Giving Tuesday, and the Folklorama Cultural Preservation Fund.

Major Accountabilities

• Develop and implement marketing strategy through the creation of engaging content for monthly e-newsletters, member communications, website, social media, and other digital communications
• Project manage and execute all logistics towards the production of the annual Folklorama Festival Travel Guide
• Develop content and project manage the #CelebrateEverything initiative
• Project manage traditional and non-traditional advertising initiatives
• Oversee website management and programming of www.folklorama.ca
• Manage and promote member-based event listings for various communication channels
• Reporting and analysis of digital marketing metrics to review impact and ROI
• Design and format the organization’s Annual Report

Required qualifications include the following skills and abilities:

• Completion of a degree or diploma in Creative Communications; other post-secondary degrees in marketing, communications or related disciplines may be considered.
• Minimum 2-3 years experience in a similar role
• Proficient in Canva, InDesign, Illustrator and Microsoft Programs
• Proficient in all social media platforms, including but not limited to Facebook, X, Instagram, TikTok, and YouTube
• WordPress content system management experience is required
• Exceptional communication skills, both verbal and written
• Community and culturally minded, results-driven individual
• Superior organizational skills; detail-oriented; focused with a high level of initiative and energy
• Ability to produce high-quality work on a deadline and comfortable managing multiple projects and priorities
• Demonstrated ability to think creatively and analytically
• Demonstrated ability to work effectively both independently and in a team environment

Due to the needs of the position during the Folklorama Festival, candidates are required to have a valid Manitoba Class 5 driver’s license and access to a vehicle.  Evening and weekend work will be required from time to time and during the Folklorama Festival.  The successful candidate will be subject to a Criminal Record Check, and Child and Adult Abuse Registry checks.

Why Folklorama?

Folklorama is a member-based organization whose programming includes the Folklorama Festival – the largest and longest-running multicultural festival of its kind in the world. Developing out of the success of the festival, year-round Ethno-Cultural programs are also offered to bring life to the organization’s mission of bringing people together by sharing ethno-cultural experiences and education.

• Competitive salary and comprehensive group health care package
• Hybrid work environment during certain periods of the year
• Employee Wellness Days
• Fun, creative, employee-centric office environment
• Ongoing training, development and mentoring

If you have the experience, education, qualities and passion to work for one of Winnipeg’s premier arts and cultural organizations, please forward a cover letter stating salary expectations, a resume/CV and three references by Thursday, October 18th at 5:00 pm to:

Attention:

Kathleen Mason
Director, Marketing, Communications & Development

postings@folklorama.ca

Folklorama is committed to equity, diversity and accessibility in the workplace. We strive to have a team that reflects our mission and mandate and encourages diverse abilities, cultures, identities, languages and perspectives. Folklorama encourages candidates to speak to this in their application. Applicants should identify if they require accommodation during the competition process on a confidential basis. Thank you to all applicants for your interest; however, only those selected for an interview will be contacted.