The creative sector is one of Canada’s largest industries with over 1,500,000 Canadian jobs in 2017 including 35,000 in Manitoba. There are also an additional 12,000 Manitobans employed in creative occupations in non-creative sectors. In other words, Manitoba’s economy as a whole relies on a strong contingent of creative labour.

Creative Manitoba partnered with Alan Freeman, Geopolitical Economy Research Group University of Manitoba, and Greg Miles, Economist with Workplace Education Manitoba, to analyze job and wealth generation in the Arts and Creative Industries in Manitoba.