Inner ARTrepreneur Workshop Series

In this workshop series, you will learn the fundamental basics for marketing your arts-based business. You may register for workshops individually – or as a bundle and save!

Details Price Qty
Workshop Series - all 4 workshops (member) ($50.00 (CAD)) Log in or become a member to access member price.
Sept 12: Business Planning 101 (member) ($15.00 (CAD)) Log in or become a member to access member price.
Sept 26: Business Tips for Creative Entrepreneurs (member) ($15.00 (CAD)) Log in or become a member to access member price.
Oct 10: Personal Branding for Creative Entrepreneurs (member) ($15.00 (CAD)) Log in or become a member to access member price.
Oct 28: Creating Your Ideal Customer Profile (member) ($15.00 (CAD)) Log in or become a member to access member price.
Workshop Series - all 4 workshops (non-member)show details + $100.00 (CAD)  
Sept 12: Business Planning 101 (non-member)show details + $30.00 (CAD)  
Sept 26: Business Tips for Creative Entrepreneurs (non-member)show details + $30.00 (CAD)  
Oct 10: Personal Branding for Creative Entrepreneurs (non-member)show details + $30.00 (CAD)  
Oct 28: Creating Your Ideal Customer Profile (non-member)show details + $30.00 (CAD)  

Members receive discounts on Creative Manitoba courses, classes and workshops.

Become a member

Photo by Mary Rose Vallarta

 

Unleash your Inner ARTrepreneur with Sherri Cairns. Cairns is a Certified Small Business Counsellor with over 20 years of experience working with creative entrepreneurs. She has helped many artists, creators and musicians put their creative visions into a traditional business plan. Sherri has an extensive background in workshop development, facilitation and coaching in the areas of business planning, marketing, market research and customer profiles. She is passionate about helping people see the best in themselves and put out their best work.

 

Business Planning 101

Thursday, September 12, 2019
5:30-8:30pm

Whether you are starting a full-time business or a side-hustle, work from home or have a storefront, writing a business plan is a big step forward in putting your business on the map. If you are looking for financing for your business, you can expect a business plan to be a requirement. But even if you don’t need funding, an informal business plan can improve the chances that your business will succeed. A business plan is a blueprint for growing your business. This 3-hour session will give you a start on what information is required when writing a business plan.

Participants will learn the following:

  1. Basic components of a business plan
  2. Identifying your competition and getting to know your customer
  3. Getting the word out and knowing your numbers

 

Business Tips for Creative Entrepreneurs

Thursday, September 26, 2019
5:30-8:30pm

Have you ever wondered how most successful creative entrepreneurs structure their day and support their business? This 3-hour session will give you helpful tips for bridging the creative and business gap.

Participants will learn the following:

  1. Planning your success (setting goals, making a business plan, etc.)
  2. Establishing your personal brand
  3. Understanding the financial aspects of your business (budgeting, taxes, etc.)

 

Personal Branding for Creative Entrepreneurs

Thursday, October 10, 2019
5:30-8:30pm

Your brand reflects who you are and who your audience perceives you to be. As a Creative Entrepreneur, you are your unique brand and you need to communicate that to potential customers and create buzz around you and your business. This 3-hour session will help you understand you and your brand, and how to use that knowledge to propel your business forward.

Participants will learn the following:

  1. What makes up your personal brand?
  2. What is your niche?
  3. What is the unique message you want to put out to your target audience?

 

Creating Your Ideal Customer Profile

Monday, October 28, 2019
5:30-8:30pm

Do you have a clear picture of the type of customers your business has, or should be targeting? Do you know what motivates them? Creating customer profiles that describe specific segments of your target audience will help you avoid wasting time and money on unsuccessful marketing efforts. This 3-hour session will help you focus your message on the people that need to hear it.

Participants will learn the following:

  1. Identify your ideal customers through market segmentation
  2. Describe your ideal customers in written profiles that are tangible
  3. Create specific profiles for each identifiable target group

 

 

  • Business Planning 101
    September 12, 2019
    5:30 pm - 8:30 pm
  • Business Tips for Creative Entrepreneurs
    September 26, 2019
    5:30 pm - 8:30 pm
  • Personal Branding for Creative Entrepreneurs
    October 10, 2019
    5:30 pm - 8:30 pm
  • Creating Your Ideal Customer Profile
    October 28, 2019
    5:30 pm - 8:30 pm
  • Workshop Series - all 4 workshops
    September 12, 2019 - October 28, 2019
    5:30 pm - 8:30 pm

Cancellation policy

Creative Manitoba reserves the right to cancel or postpone any event where a minimum registration level has not been met. Participants registered for an event that is cancelled by Creative Manitoba will receive a full refund.

Registrants may cancel up to one week before the event to receive a full refund. No refunds will be issued to registrants who cancel within one week of the event start date. No refunds will be issued for registrants who do not attend.

Substitute participants are allowed in most cases, but not all. Please check with us ahead of time if you wish to send a substitute participant by calling 204-927-2787.

Venue:  

Address:
245 McDermot Avenue, Winnipeg, Manitoba, Canada, R3B 0S8